Ajay from Banjaraa - Indian inspired food from a converted horsebox
Banjaraa is a bohemian Indian street food brand. It’s the food we grew up eating – simple but with bold flavours, no colouring and awesome homemade taste. It’s the kind of food I would feed my children!

Ajay

Chief foodie

The Story So Far

The idea behind the Banjara Indian inspired food van started when I was running Snacks by AJ, an Indian comfort food start-up, serving local Peterborough homes and businesses.

In 2016, I took a stall at my kids’ school summer fete and sold 100 artisan handmade lamb samosas in about 20 minutes. The rest is history. I formed a Facebook private page and invited people to join who had tasted my handmade food. The page quickly gained a following of about 450 as the raving fans added their friends and family. Local businesses started ordering our snacks for their office meetings and we discovered there is a demand for authentic Indian street food for breakfast, lunch and dinner.

I took part in various local festivals in 2017 making fresh-to-order wraps with homestyle fillings, fresh salad and handmade chutneys. The festivals and Christmas fayres were a hit with Bretton selling more than 120 wraps in under 3 hours (we ran out of wraps!). I had 14 event bookings for our food in 2018. Now what?
I got thinking about a quirky food truck. I found what I was looking for in Colchester – a fully-fitted catering horsebox. It took me less than an hour to decide that this was to be the next step in my food journey.

Hence, Banjaraa was created.

What does Banjaraa mean? (pronounced – Bun-Ja-Raa)

Banjaraa means an Indian wanderer. It so resonates with me and what I cook. It’s all about making simple, authentic food with Indian flavours – some in traditional form and others tweaked from my worldly travels over the last 20 years.

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